News

Health Network Laboratories Rebrands to HNL Lab Medicine

< Back to News

June 15, 2020

Health Network Laboratories Rebrands to HNL Lab Medicine

Health Network Laboratories has unveiled a new name, logo, and promise of more services offered as part of an extensive rebranding initiative.

Health Network Laboratories, a leader in high-quality, innovative laboratory medicine services, has announced today that the company has rebranded its name to HNL Lab Medicine.

The name transition is part of the final phase of an extensive rebranding initiative and reflects the company's broader vision of inspiring a healthier and better-informed world. The rebrand also features a newly redesigned company logo and a new website that launched a few weeks ago. This week the organization started converting signage at its Patient Center locations.

“We are excited to announce our new brand. HNL Lab Medicine has a long history and rich heritage within the community and this rebrand is truly reflective of our evolution and new Mission to inform, improve and guide those we serve – one test, one answer, one insight at a time,” said Maria Foster, Vice President, Sales and Marketing and Chief Customer Experience Officer for HNL Lab Medicine. “We are continuing to invest in the newest technologies in the market and significantly enhancing the patient experience at our Patient Centers by providing the most advanced laboratory testing options available, improved convenience and more affordable choices for those we serve,” added Ms. Foster.

HNL Lab Medicine is also taking care to ensure the safety and well-being of its community during the COVID-19 pandemic by following the CDC guidelines, offering remote (touchless) check-in options and dedicated service hours for vulnerable patients at all its Patient Centers.
As HNL Lab Medicine, the organization will remain committed to providing the highest level of compassionate care and best-in-class laboratory testing services that the community has come to expect for the past 20 year.